Chief Executive Officer
Motorsport Industry Association (MIA)
Over the past forty years, the UK has become the world’s centre for the R&D and innovation needed to succeed in global motorsport. A unique business cluster of 4000 companies has chosen to make the internationally-recognised “Motorsport Valley ®” its home
Chris became Chief Executive of the Motorsport Industry Association (MIA) in 1998, since when he has driven it forward to become the world’s leading business organisation for the high-performance engineering and motorsport entertainment industry. Corporate membership includes teams from Formula One, NASCAR, World Rally, World Sportscars, major OEMs, service suppliers and circuit operators.
Member’s annual motorsport-related sales exceed £5 billion from which they invest over £1 billion in R&D in their race for success; an investment ratio that far exceeds that of pharmaceutical and is ten times more than automotive.
In 2000, Chris created the MIA’s Energy-Efficient Motorsport cross-sector programme which opened significant opportunities for motorsport companies in the energy-efficient, lightweight business across many new business sectors.
Chris, a former Roosevelt Scholar, was a successful sportscar driver, team owner and race-series promoter whilst building his multi-million pound international sporting goods distribution group.
He is a Fellow of the Motor Industry and the Institute of Directors, co-author of “Motorsport Going Global: the challenges facing the world’s motorsport industry” published by Palgrave MacMillan and a member of the British Racing Drivers Club (BRDC)
Please visit the MIA website www.the-mia.com